Why we started Cele

The founding story of any startup is often a fascinating tale that highlights the motivations and aspirations of the people who started it. In the case Cele, the founding story is one that is driven by a deep desire to solve a common problem that many people face – finding the perfect gift for their loved ones.

Our founders, who have all experienced the stress and frustration of finding a great gift for someone they care about, believed that there had to be a better way to navigate the crowded and overwhelming gift-giving landscape. They realized that the process of finding a gift that is both meaningful and personalized was time-consuming, and often resulted in subpar gifts that didn't quite hit the mark.

The team recognized that technology had the potential to revolutionize the gift-giving experience, and so they set out to build an AI-powered platform that could help people find the perfect gift for anyone on their list. They knew that this was a problem worth solving, and they were passionate about using their expertise in machine learning and artificial intelligence to create a solution that could make a real difference in people's lives.

Ultimately, the founders' vision was to create a platform that would take the stress and guesswork out of gift-giving, and make it easy and enjoyable for everyone. Their commitment to this vision has been a driving force behind the growth and success of our startup, and it continues to inspire us as we work to improve the gift-giving experience for people everywhere.

In the words of our CEO, Dev: "The Cele team came together because we each had a problem. We would buy dozens of gifts per year for our loved ones, yet no matter how often an occasion occurred, or how hard we tried, nothing helped us find a gift quickly and easily.

How did it all start? Well... we started to ask ourselves the following questions: Why was every blog post generic? Why were the “Best 50 Gifts of the Year!” posts the same every single year? Also, we don’t believe a throw blanket makes an excellent present, no matter how many magazines or newspapers tell us otherwise.

So, we decided to take this problem into our own hands. We built Cele to reduce the headache around gift giving. Our goal is to reduce that endless scroll, the time wandering around large malls, and the dreaded: “What do you want for your birthday?” text to our dads."

Cele is meant to take the interests of the gift recipient in mind and recommend thoughtful gifts for you to browse through, get inspired, and hopefully make a gift decision quickly and easily. The best part? It is completely free to use. (If you buy a gift that we recommend, we receive a small commission from the manufacturer or retailer you purchase from.)

Cele's founding is based on the following values:

We are on a Mission:

To empower meaningful and lasting connection by reimagining how we express love.

Flowers and code

With a vision of the future:

The act of gift giving transcends traditional shopping. It requires truly knowing your loved ones: their values, their interests, their life. Cele’s goal is to reduce the time and stress of gift giving so people can focus on what really matters: spending time with those they care about.

Cele was built with their customer in mind. One customer told us: "My most thoughtful gifts are the ones that no one would ever think to buy, but knowing a person's personality, it combines multiple areas at once. There's also importance to getting novel presents, and not staying on a specific theme."

Taking that into account, Cele built a system that includes trending gifts for similar people. The smart system that Cele built helps suggest gift ideas based on a person's past preferences and what others with similar interests have liked. This way, when you're looking for a gift, you can get recommendations that are more tailored to your tastes, making it easier to find something you'll love.

Quantum Computing

For instance, if you previously bought a book on cooking, our system might recommend another popular cooking book that people with similar interests have enjoyed in the past. It's like having a personal shopping assistant who knows what you like and can suggest items that are more likely to suit your preferences.

In simpler terms, it's like having a friend who knows your tastes and can recommend things to you based on what you've liked in the past and what others with similar interests have enjoyed. This helps make gift-giving a more enjoyable experience, as you're more likely to find something that you'll truly appreciate.

Cele combines that aspect with another artificial intelligence technique. In addition to matching the personalized shopping assistant, Cele can suggest gift ideas based on specific categories or characteristics. For example, if you're looking for a gift for someone who loves animals, our system can suggest gift ideas specifically related to animals, like a book about animals or a cute animal-themed toy.

This method is helpful because it allows you to filter out gift ideas that are not relevant to your interests or the interests of the person you're buying for. Instead, you can focus on gift ideas that are more likely to be a good fit.

In simpler terms, it's like using a shopping website where you can narrow down your search by selecting specific categories or keywords. This helps you find what you're looking for more quickly and easily, and it ensures that you get gift ideas that are more likely to suit your needs. With multiple engines working, you know you'll find a gift that will be cherished. That's how great gifts are found. With conceptual thinking and effort.

Gift with Flowers

In conclusion, Cele was founded with the mission of making gift-giving a stress-free and enjoyable experience for everyone. Our platform uses the power of machine learning and artificial intelligence to help you find the perfect gift for your loved ones, whether it's for a birthday, anniversary, or just because.

We believe that gift-giving should be a joyous experience, not a source of stress and anxiety. That's why we've designed our platform to take the guesswork out of gift-giving and help you find a gift that is both meaningful and personalized.

With our AI-powered platform, you can rest assured that you're getting the best possible gift recommendations, tailored to the recipient's interests, personality, and preferences. So why not give it a try today and see for yourself how easy and enjoyable gift-giving can be? Sign up now and experience the convenience and personalized service that only our platform can provide!